Can you design taste?

Can you design taste?

Type

Spring School

(Date)

25–29/05/2026

Ore

40

(Language)

English

Teaching staff

Arwen & Matthijs Ronner

Can you design taste?
Food, form and the table
Spring School with Studio de Ronners

Abadir Library DELIDA
25–29 May 2026
09:30–18:30

Can taste be designed?
Can you give shape to odours and flavours through visual communication?

In the workshop Can you design taste? Food, form and the table edited by Studio de Ronners (Rotterdam), we will explore Sicilian culture through the lens of food, understood not only as sustenance, but as an expression of the region's historical and socio-cultural heritage.

The Spring School is open to the public. Graphic design skills are required to attend.

Starting from the meeting with local chefs and producers, we will reflect on our current relationship with food and the role that graphic design plays in the contemporary scenario, with a focus on the zero-waste philosophy, seasonality, short-chain produce and the deep connection with the place of which a given cuisine is an expression.

The results of this investigation will be translated into a visual project, in which the concept of “taste” will first be represented through a poster, and then extended to the spatial and collective dimension.

The workshop will culminate in the design of the layout for a table and an exhibition, where the central element will be a tablecloth conceived as an integral part of a larger installation.

Why eating is never just a matter of nourishment: it means assimilating habits, memories and social codes. 

The Spring School is organised as part of the Master CVAD – First Level Master's Degree in Visual Communication and Art Direction directed by Mauro Bubbico. 

Teachers

Studio de Ronners

it is an independent, interdisciplinary studio based in Rotterdam, known for its bold approach to cultural branding. Founded by brothers Arwen and Matthijs Ronner alongside Belgian designer Lieselot Coenen, it operates in the Netherlands and, as of 2024, also in Rome. With a keen eye for typography, a fearless use of colour and a multidisciplinary approach, it spans branding, motion design, publishing and spatial installations, working for museums, cultural institutions, architecture practices, public bodies, non-profits and commercial brands. 

→ deronners.com

Discover also the workshop with Sarah Mazzetti

19–23 May 2026
A workshop combining typography, collage and illustration. Limited spaces available!