Visual Communication and Art Direction

(Credits)

60 cfa

(Duration)

12 months

(Start)

March 2026

(Language)

Italian

(Director)

Mauro Bubbico

(Mode)

Blended (online and in person)

The master

The CVAD Master's program is an interdisciplinary program designed to rethink Visual Communication, taking into account local and individual specificities. It combines theory and practice, encompassing editorial, typographic, and digital graphics. Design is primarily understood here as a narrative skill, with a particular focus on the educational function of visual messages, as well as their informative and commercial aspects, and with a particular focus on marginalized territories and communities.

Didactic method

The master's degree has a hybrid approach, between analogue and digital: the programme includes both modules that take place entirely online and modules blended These courses combine distance learning with short, traveling workshops held in various Italian cities and towns, allowing participants to connect with local businesses and organizations.

Masterclasses with leading figures from the design world are also planned, as well as a two-week spring school held in Sicily, curated annually by internationally renowned professionals.

Who is it for?

The master's program is aimed at students with design or communication degrees. It's an ideal opportunity to acquire transversal skills for developing communication, branding, and art direction projects closely tied to the local area and cultural promotion.

To access the master's degree, knowledge of the Adobe package (Ai, Id, Ps) is recommended.

To obtain the first-level Master's degree, you must have a Bachelor's degree or a first-level academic diploma. The Master's degree is also accessible to those who do not have one, subject to evaluation of the application.

Professional outlets

The master's program aims to train communication designers and art directors capable of mastering various media (graphic, photographic, illustrative, audiovisual) to create engaging communication outputs. The professional fields covered include multimedia publishing, communications agencies, cultural institutions, and museums.

Opportunity for insertion into a young, dynamic, and educational context

The program includes a curricular internship that can be completed at Abadir Academy's partner companies or at a company of your choice. The master's program also offers the opportunity to undertake traineeships in Europe funded by the Erasmus Program.

All the master's modules are curated by professionals and designed in collaboration with a series of project partners who play a strategic role in defining the briefs and understanding the local context in which the individual projects will be developed.

The master

The CVAD Master's program is an interdisciplinary program designed to rethink Visual Communication, taking into account local and individual specificities. It combines theory and practice, encompassing editorial, typographic, and digital graphics. Design is primarily understood here as a narrative skill, with a particular focus on the educational function of visual messages, as well as their informative and commercial aspects, and with a particular focus on marginalized territories and communities.

Didactic method

The master's degree has a hybrid approach, between analogue and digital: the programme includes both modules that take place entirely online and modules blended These courses combine distance learning with short, traveling workshops held in various Italian cities and towns, allowing participants to connect with local businesses and organizations.

Masterclasses with leading figures from the design world are also planned, as well as a two-week spring school held in Sicily, curated annually by internationally renowned professionals.

Who is it for?

The master's program is aimed at students with design or communication degrees. It's an ideal opportunity to acquire transversal skills for developing communication, branding, and art direction projects closely tied to the local area and cultural promotion.

To access the master's degree, knowledge of the Adobe package (Ai, Id, Ps) is recommended.

To obtain the first-level Master's degree, you must have a Bachelor's degree or a first-level academic diploma. The Master's degree is also accessible to those who do not have one, subject to evaluation of the application.

Professional outlets

The master's program aims to train communication designers and art directors capable of mastering various media (graphic, photographic, illustrative, audiovisual) to create engaging communication outputs. The professional fields covered include multimedia publishing, communications agencies, cultural institutions, and museums.

Opportunity for insertion into a young, dynamic, and educational context

The program includes a curricular internship that can be completed at Abadir Academy's partner companies or at a company of your choice. The master's program also offers the opportunity to undertake traineeships in Europe funded by the Erasmus Program.

All the master's modules are curated by professionals and designed in collaboration with a series of project partners who play a strategic role in defining the briefs and understanding the local context in which the individual projects will be developed.

Upcoming Modules

The master's degree is made up of nine modules

Design for Photography

with Luca Capuano

Social History of Graphic Design

with Michele Galluzzo

Art Direction

with Studio FM Milano

Brand Design

with Giacomo Boffo

Generative Design

with Emilio Leo and Riccardo Mantelli

Communicating the Territory

with Mauro Bubbico and Simona Riccobene

Spring School 2026

Professors

Mauro Bubbico
Graphic Designer

James Boffo
Graphic Designer

Michael Galluzzo
Designer and Researcher

Cristiano Bottino
Creative Director

Sergio Menichelli
Visual Designer

Luca Capuano
Photographer

Emilio Leo
Creative Director

Riccardo Mantelli
Creative Technologist

Costs and benefits

The master's degree has a total cost of €5.000. 

Financial benefits are available, download ban to know more.

Super Early Bird

For early applicants, the tuition fee is reduced to €4.000. The deadline to apply is November 24, 2025.

Early Bird

The tuition fee is reduced to €4.700 for those who enroll between November 25, 2025, and January 12, 2026.

Job market

The line is reduced to €3.500 for those who actively contribute to the master's activities

Aiap members

The line is reduced to €4.000 up to 12 December 2025.

People with disabilities

If you have a disability rating of 66% or more, you are entitled to a 40% reduction on the total amount of the fee.

Super Early Bird

For early applicants, the tuition fee is reduced to €4.000. The deadline to apply is November 24, 2025.

Early Bird

The tuition fee is reduced to €4.700 for those who enroll between November 25, 2025, and January 12, 2026.

Job market

The line is reduced to €3.500 for those who actively contribute to the master's activities

Aiap members

The line is reduced to €4.000 up to 12 December 2025.

People with disabilities

If you have a disability rating of 66% or more, you are entitled to a 40% reduction on the total amount of the fee.

Super Early Bird

For early applicants, the tuition fee is reduced to €4.000. The deadline to apply is November 24, 2025.

Early Bird

The tuition fee is reduced to €4.700 for those who enroll between November 25, 2025, and January 12, 2026.

Job market

The line is reduced to €3.500 for those who actively contribute to the master's activities

Aiap members

The line is reduced to €4.000 up to 12 December 2025.

People with disabilities

If you have a disability rating of 66% or more, you are entitled to a 40% reduction on the total amount of the fee.

Sponsorship

The master's degree is directed by Mauro Bubbico and is sponsored by AIAP – Italian Association of Communication Design

Partners

AIAP Arnoldo and Alberto Mondadori Foundation Leo Wool Mill LITTLE TANK Print Club Turin •  Studio FM Milano • Fellini Museum Rimini • TAM – Tower Art Museum Matera

Team

Mauro Bubbico
Master Director

James Boffo
Deputy Coordinator

Alessia Amenta
Program manager

Veronica Marzullo
Secretary's office

Lucia Giuliano
Director ABADIR

Submit application

Visual Communication and Art Direction

FAQ?

The master's program is specifically designed for professionals, with online lessons held outside of traditional office hours and short in-person workshops held over the weekend.

Thanks to its structure blended, The CVAD Master can welcome participants from all over Europe: a significant part of the lessons and reviews take place online and the 5 project workshops on the programme are itinerant between different Italian cities and villages, from Milan to Sicily.

Lessons, reviews, and online discussions all take place in real time, with the ability to interact directly with the instructors—who are always present live—and with classmates.

By completing the online application, you submit your portfolio, which will be reviewed by the Director and Coordinator of the Master's Program, who will verify that you possess the necessary basic skills.

Two intensive and immersive workshops (80 hours in total) led by internationally renowned designers, held every year in May in Sicily.

A number of absences equal to 20% of the total number of hours of the master's degree is permitted.